Why Advertising is Failing on the Internet: The Recchia Perspetive

There is an old saying that goes “a picture is worth a thousand words,” which for the most part has a degree of validity. I am a writer so I still have my loyalty to the written word. That said after my fast-paced, high energy interview with Blog Talk Radio’s Director of Programming Philip Recchia, … Continue reading

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If Traditional Media is Dead, Where Does That Leave Social Media’s Current Professionals?

As I continue to contemplate the rapidly developing story regarding the death of traditional media, and the growing urgency for social media to come up with a viable revenue model, I could not help but once again draw a similar parallel with professional football. Even though my writing to a certain extent has its elemental … Continue reading

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  • Books Written by Jon Hansen