Klout in the world of social media extends to all industries . . . what is your reach and influence?

The following post was originally published in the Procurement Insights Blog pertaining to the influence of those within the purchasing industry. That being said, the principles presented in the article can be easily applied to any industry or for that matter individual looking to quantify their social media and social networking reach. According to a … Continue reading

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Celebrity CEO Series: Michael Cowpland Where Are You?

Matthews went on to found Newbridge Networks. Cowpland founded Cowpland Research Laboratory (soon Corel) in Ottawa in 1985. At first the company sold DTP workstations, but success did not arrive until the launch of the graphics software, CorelDraw in 1989. He offered a challenge to Microsoft with a move into productivity software, acquired WordPerfect from … Continue reading

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Corporate United’s New Blog A Sign of Shifting Market Influence

This is indeed an exciting time in the procurement world as it relates to emerging social media and social networking strategies. In the past, organizations traditionally relied upon analyst reviews and industry pundits (re bloggers) such as yours truly, to get the coverage and subsequent connection with their target market in the hopes of distinguishing … Continue reading

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Virtual Conferencing Trends (A PI Social Media Poll)

At the annual Gartner Predicts 2009, the item topping the list of forecasts called for a significant decrease in physical traveling as virtual conferencing options offer an alternative.  Specifically, Gartner is looking at high-definition based video meeting solutions to replace 2.1 million airline seats annually by 2012, costing the travel and hospitality industry US $3.5 … Continue reading

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