How Will Journalism Survive the Internet Age?

The Federal Trade Commission (“FTC” or “Commission”) announced that it will hold two days of public workshops on December 1 and 2, 2009, to examine the Internet’s impact on journalism in newspapers, magazines, broadcast television and radio, and cable television.

The Internet has changed how many consumers receive news and altered the advertising landscape. Low entry barriers on the Internet have allowed new voices of journalism to emerge; the Internet- enabled links from one web site to another have given consumers easy access to all types of news; efficiencies available through the Internet have substantially reduced advertising costs. These and other changes related to the Internet have benefited consumers greatly.

On October 7th, 2009 the Federal Trade Commission announced that they would be hosting Workshops and Roundtables asking the all important question, “How Will Journalism Survive the Internet Age?”

Our June 11th segment titled “Has Blogging Crossed The Threshold of Legitimacy,” and most recently last week’s segment with Dr. John Tantillo focused on asking the tough questions surrounding this very issue.

Based on the realization that the ever increasing influence of the new social media especially through blogging had not gone unnoticed, the FTCs recent decision to institute standards holding bloggers accountable for what they write, now appears to be just the beginning of a sweeping examination of the influence and responsibilities of social media as a whole.

But what are the consequences of the emerging social media both in the immediate future and long term? In today’s show I welcome an international guest panel to expand on the discussion from our previous shows, specifically looking at the continuing sustainability of traditional models in the areas of “journalism in newspapers, magazines, broadcast television and radio.”

Meet our esteemed panel of experts:

David Cushman

David Cushman

David Cushman

David Cushman is a world-class thought leader and strategist in social media, the power of the network, and how its impact changes everything.

He is Director of Social Media at full service social media agency BrandoSocial.com, independant consultant at FasterFutureConsulting.com and author of The Power of the Network.

His blog, fasterfuture.blogspot.com is ranked among the UK’s Top 20 Marketing Blogs by Adage.com and No7 in the global publishing category by BlogRank.

He has a deep understanding of the emerging dominance of communities and how brands, companies and messages can adapt to prosper in a rapidly changing world.

He works with a wide range of major media companies, advertising agencies, retailers, brands and Government agencies to devise and deliver effective social media strategies and change in businesses.

He also sits on a number of advisory boards and is a member of the board of Trustees of national charity Citizens Online.

Uygur,_Cenk

Cenk Uygur, The Young Turks

Cenk Uygur, Esq., is the main host of the liberal talk radio show The Young Turks. He was also the host of the internet interview show Meet The Bloggers throughout its run.

The show currently airs in a number of places, including the 8pm slot on XM Satellite Radio’s America Left, channel 167. Aside from airing on the radio, TYT has also made several online partnerships with media groups such as AOL News, TidalTV, and YouTube. The show’s YouTube channel gets an average of 13 million hits per month.

Uygur is also a regular blogger on The Huffington Post and a former practicing attorney. He grew up in East Brunswick Township, New Jersey, where he attended East Brunswick High School. Cenk admits to being a Republican in his youth. He is a graduate of the Wharton School of the University of Pennsylvania and Columbia Law School, and a former associate at the law firms of Drinker Biddle & Reath in Washington, D.C. and Parcher, Hayes & Liebman in New York City. He first became a talk show host at a Washington, D.C. radio station on the weekends while working at Drinker, before eventually shifting to full-time radio work. He is an avid fan of the Pittsburgh Steelers.

Ellen Brandt

Dr. Ellen Brandt, PhD

Dr. Ellen Brandt PhD

After a decade away doing something else, Dr. Ellen Brandt has returned to heavy-duty journalism just when the entire media sector is undergoing nothing short of Revolution. She loves it, and is launching a new Group at Linked In called Media Revolution, as well as a new blog site of her own called Baby Boomers-The Angriest Generation.

Ellen thinks these changing times will reward journalists and publishers who are flexible, creative, and experienced, able to embrace new technological protocols, while drawing on their experience at creating compelling content.

And she believes it is high time her fellow Baby Boomers – in the US, Canada, and the rest of the Western World – stopped accepting the attempts to marginalize them and regained center stage in their countries’ economic, political, and cultural life.

Sherrie_Wilkolaski-1

Sherrie Wilkolaski, Author & Publisher

Sherrie Wilkolaski

Sherrie related that it’s funny how her career started out in journalism, and then went in the advertising and marketing direction and then back again to writing. An experience which Sherrie feels “blends together nicely.”

Sherrie was the best selling author at Lulu in 2003 and that is how she got into publishing. Her new blog at Lulu is about to be launched, where Sherrie will cover both interesting and thought-provoking topics.

Remember to use the On-Demand Player below to access the November 10th live broadcast of “How Will Journalism Survive the Internet” at the special time of 3:00 PM EST

Vodpod videos no longer available.

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