Thought Leaders Series Expands with Republican Gubernatorial Candidate Matt Jacobson, Self-Publishing Veteran Sherrie Wilkolaski and Public Sector Purchasing Expert Judy Bradt
Posted by piblogger on March 5, 2010 · Comments Off
The term “thought leader” was coined in 1994, by Joel Kurtzman, editor-in-chief of the magazine, Strategy & Business, and was used to designate interview subjects for that magazine who had contributed new thoughts to business.
When we launched the new Business Thought Leaders Series on the PI Window on Business in February, with segments featuring Jennifer Allan (author of Sell With Soul), Brad Feld (leading blogger and Venture Capitalist expert), and Bill Michels (author and supply chain management guru), we were looking to provide you, our listening audience, with unique insights that would both engage and challenge you to look at timely subjects through a new lens of understanding. Suffice to say, we were not disappointed.
In her first of what will be a regular monthly appearance, Jennifer Allan talked about the reluctant prospector and why “success is not found in aggressive marketing techniques or hard-core sales pitches, but rather in being competent in one’s craft.”
On February 23rd, Brad Feld talked about (and dispelled) many of the myths associated with pursuing venture capital for your business, including the long held belief that a business plan is the key element in securing funding.
Finally, on the 24th of February, supply chain veteran Bill Michels talked about the recent Toyota recall pointing out that the Congressional Hearings is problematic in that the U.S. Government has the largest ownership stake in one of the Japanese auto manufacturer’s largest competitors, General Motors.
Each of the above segments stimulated both controversy and debate, as demonstrated by the record number of our listeners (and readers) who took the time to respond to segment-related questions in the various social network forums and groups.
I am happy to say that this month’s Thought Leaders will continue this propensity to stimulate, inform and yes even stir-up a bit of controversy starting with the February 18th segment titled “Health Care Reform with Republican Gubernatorial candidate Matt Jacobson.”
In this 45 minute conversational lecture, Matt will present his as well as the Republican view of the proposed reforms to the U.S. health care system, including his position that “neither of the two health care bills recently passed in the House and Senate are compliant with the 10th Amendment.”
Following Matt on the 25th of February is Lulu Publishing’s Sherrie Wilkolaski who will discuss in an open Q&A format the finer points of self-publishing, and why it is an important part of establishing your personal or company brand.
Finally, Washington-based author, speaker and consultant on how companies can capitalize on the emerging opportunities in the US public sector is Judy Bradt, whose 7-Part Series “Seven Steps to Success: Jump Start Government Contracts” has provided invaluable insights relative to identifying and successfully pursuing government contracts, will be our new public sector purchasing expert.
Judy’s first segment will be scheduled for later in the month, and will deal with the subject of Aboriginal spend in the Canadian public sector including the implications of the just released Federal Budget, as well as Single, Women and Minority-Owned Businesses in the U.S. focusing on policy versus practicality and benefits?
Over the next few weeks we will be introducing you to some amazing individuals who will be joining our impressive lineup of Thought Leaders whose insights in areas of marketing, employee motivation and business development is certain to help you achieve your goals in business as well as everyday life.